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MarketSaw had the chance to interview Fox Filmed Entertainment Co-Chairman Jim Gianopulos at ShoWest on James Cameron's latest film, "Avatar."

“I’ve seen the film-most of the film-and I think Jim’s comment that it’s like dreaming only you’re awake…is enough. (laughs)-Is accurate. I think it’s a truly amazing film in the sense that he’s created visual images, and a story, and a world, and creatures and experiences that I’ve just never seen in a cinema. It’s just truly amazing. So, with the partnership of WETA and James Cameron, and a story that’s been in his mind and developing all these years, combined with the technology to do it catching up, is just a trifecta beyond anything.”

On how far along the movie is in the production pipeline, Gianopulos said:

“The reality, I think, for people, and especially people who understand the technology…you know, the film…Jim is essentially finished all of his shooting of the film, and it has been rendered, in working with WETA. So now the film is at WETA being rendered in its photoreal images.”

“There are great portions of the film finished in final form, but they are not of complete scenes. So when we have a complete scene, when we have enough, it will come out and I think it will meet those expectations.”

When asked about whether or not the past hopes of Cameron for the film to only be released in 3D would come true, Gianopulos replied:

“I don’t think that’s possible, because I think that would deny the movie to too many people in too many places in the world. But most importantly, while the movie is amazing in 3D, it’s such a brilliant film, it would be brilliant in any form. It’s like saying, did Titanic have to be in 3D? Did Aliens have to be in 3D? They were truly great films.”

And finally, Gianopulos talked about the difference between the past and present possibilities with 3D technology:

“…another point that Jim’s made repeatedly is that the old form of 3D was a gimmick that was intended to extend the life of a tired franchise. So you have the monster, the monster returns, and the monster returns in 3D. That was the 50’s and the 60’s and times past. This is the greatest filmmakers in the world using this film medium to express themselves on the biggest pallet and in the biggest scale of any movie made, and it’s an entirely different experience. But - doesn’t mean it’s not a great movie in 1D if you have to show it that way!”

I can say am looking forward to this film at the end of this year on Dec. 19, 2009.
Source: Screen Rant